NM Productions
NM Productions needed a quick solution for their existing website, highlighting all of the creative work they produce while feeling sleek and professional.
MY ROLE
User Experience Design Lead
METHODS USED
Discovery, Animation, Design Iteration, Design Delivery
The Brief
Design and develop a portfolio website, highlighting and keeping their work at the forefront as a priority.
Project Discovery
User Personas & Journeys
Creating user personas helped us identify the target audience, allowing for tailored content design. Mapping out the user journeys provides insights into how visitors could interact with the website, highlighting their needs and pain points. Together, this helps us identify ways to drive engagement on their site.
Sitemapping
The sitemap didn't require a massive update, just a slight restructure. It was important for us to try and highlight the services that NM Productions provide, pushing users down the path of finding talent and seeing the work they do.
Design Moodboard
Creating a comprehensive design moodboard uncovered insights into elements they liked, looking into specific areas allowing us to take forward ideas into our final design process.